Reaching out to the masses and soliciting their support is another option that organizations have utilized more and more the last few years. Crowdsourcing helps a company solve some of its biggest issues. Crowdsourcing gives opportunities to other businesses in a different industry to contribute as well as creative individuals to bring alternative ideas.
"the practice of obtaining needed services, ideas, or content by soliciting contributions from a large group of people and especially from the online community rather than from traditional employees or suppliers."
Occasionally your business gets in a bit of a rut. New ideas might be hard to come by. Perhaps any new ideas that do come through just do not work. At these times an outsider, usually a consulting firm, comes in to help. Well, has your business ever tried crowdsource the problem?
During the Great American Beer Fest two weeks ago, we attended an event hosted by Goose Island Beer Co. where they premiered their film "Grit & Grain." The film shares the story about how their well-known Bourbon County Stout is made - from the cutting down of white oak trees in the Ozarks to make the bourbon barrels all the way to the tasting the finished product.
Although not a significant amount of the story involves sustainability practices, the film does show two important aspects to the process:
Please check out our review of the event and movie on PorchDrinking.com.
To see the movie, Goose Island is releasing the film in nine chapters every Friday on YouTube. The first two chapters are out now and catch watch in the player below.
Next week will be our one-year anniversary! We have been lucky enough to help several great businesses this past year and we are very excited for the future as we are developing new ways for businesses to become better corporate citizens.
At this time though, we wanted to share all 24 articles we have shared over the past year. We are very proud to share these with you and hope you can use them as resources. We've categorized them for you in three columns below:
Terminology around corporate social responsibility (CSR) varies and can make the subject a bit complicated. Our goal here is to set common definitions and identify key terms.
Corporate social responsibility is the obligation of an organization to minimize negative impacts and maximize positive impacts on its stakeholders, including its environment, resulting in long-term acquisition of resources (materials and people) for future financial success.
CSR is demonstrated by businesses through three channels of interactions that affects each of its resources:
In June, Breckenridge Brewery opened a new twelve-acre campus in Littleton, Colorado, becoming their main headquarters. A few weeks later, we were able to get an exclusive tour and interview with Todd Usry, Brewmaster and Director of Brewery Operations.
Todd showed us a number of sustainability designs and practices in the new facility. See picture of the new brewery and learn more about the sustainability initiatives in our article posted on PorchDrinking.com.
Read the article here: http://goo.gl/sv0RHE